Are you feeling stuck and frustrated with your social media, like you’re shouting into a void and nobody’s listening? Are you just going through the motions with your social media posts? Do you feel like a victim of the algorithms, when all you’re trying to do is share the amazing stuff you’re up to with people you know will love it? Are you struggling to know what to post and where to post it? You’re definitely not alone. That’s why we created this course.
Success on social media isn’t about great pictures, optimised captions and using the right hashtags. It’s about purpose, community and authenticity.
If you want to create an impactful, audience-driven social marketing strategy and kick off a supercharged approach to your social media that delivers results, keeps people coming back to hear what you have to say, and gets people wanting to talk to you, then this course is for you.
Ready to get inspired?
There are a lot of social media courses out there. The difference with this course is that we don't teach you tactics that become irrelevant as soon as a platform changes its algorithm. We teach you fundamental marketing skills, and how they translate to the social media landscape.
By the end of the course, you'll have:
- A strategic, creative, audience-led and purposeful plan for your social media
- A bank of resources full of hints and tips to help you put your plan into action
- The motivation, inspiration and confidence to get started
We'll start with the reason WHY you want to use social media and get clarity on:
- What you want your social presence to achieve for your business
- Why people should listen to what you have to say
- What you want to be famous for
- Who you want to talk to and create your content for
Then we’ll look at:
- How to engage your ideal clients and customers
- How to mix up your content to keep it exciting
- How to create content that gets genuine engagement
- How to easily plan your content so you never get stuck for ideas
You already have a basic understanding of social media and are actively using it for your business already (we won’t be covering the foundations, like setting up your accounts or how to post content to each channel)
Your approach to social feels like you’re just throwing stuff out there and hoping for the best, without any real plan or purpose
You struggle to think of exciting content to post about your business, and when you do you aren’t sure why you’re posting it (and maybe only a few people are engaging when you do)
- You know your social media could be more powerful, but aren’t sure how to make it work for your business
"An absolute must."
"I would 110% recommend."
"The perfect balance."
When will I get my course content?
The course will launch on Monday 4th October 2021 to our first group of students, at a special introductory price of £159 until 31st October.
How will the course content be delivered?
New course content will be released each week over the course of 4 weeks, and you can complete each module and assignment in your own time. Lessons will be a mix of video, downloads, and written material.
Is this a brand new course?
Yes and no. We've delivered this course content as a half-day workshop several times (to rave reviews!) and now we want to enrich the material and expand the course into an online experience that students can work through in their own time.
What do you mean by special price?
As one of the first people to buy this course, you'll be road-testing some new material and ways of working for us. That means we're offering it to you for the special price of £159 until 31st October 2021. After then, the price will go up.
What if I get stuck on something or need feedback?
At the end of each module, you'll submit an assignment which Alice, your trainer, will review. Discussions will be enabled on each module, so if you have any comments or questions, Alice will be able to get back to you directly.
Will I be able to talk to other people on the course?
We're still deciding whether to enable a Facebook Group (or similar) for course participants. If this is something you'd love for the duration of the course, let us know when you sign up by emailing firstname.lastname@example.org.